Digital products
Digital products are somthing that exists online and can be downloaded or watched online. Make the product one time then make money. (Passive income).
1. Course
Videos or a series of videos.
2. Custom made art
pdf or png
3. Templates
canva or kittl
Notion template
for photographers
creating fonts
background sounds or background for photos
4. printable
Wall art
greetings cards
planners
calendars
bookmarks
budget planning
games like for baby showers and bingos
worksheets for kids
homeschooling schedules
paper doll cut off
sewing or knitting patterns
stickers
recipe cards or books
Enter into a niche and understand the client
Need for a software to create the digital products
Gimp/canva/kittl/photoshop/illustrator/procreate
Type and size of the printable determines the software.
Marketplace
You can sell courses on udemy or skillshare or coursera.
Skillshare- paid on numbers of minutes someone watches your video.
Etsy charges 20 cents per listing.
Etsy has its own rules.
Shopify is a site that you need to keep paying to and you cannot carry your shop away anywhere with you. Wordpress with a woocommerce plugin is a better choice than shopify. Also, hostinger goes well with Wordpress.
Gumroad/payhip
Payhip is a shop builder. You can sell both courses and physical or digital products there. It is completely free to use.
People can use google pay to purchase from gumroad.
Shopify: the more you pay the more you get.
Payhip: The more you pay them the less commissions you have to pay. Payhip is good for the beginners.
Creative fabrica
The best place to sell online is Amazon.com. You can use kdp to sell digital products.
For single page pdf, gumroad or payhip is the best possible way.
Marketing
SEO and keywords for art products
Tool- Google trends
Social media,
blogs help to give out more keywords
newsletters
Substack is a hybrid or a blog and a newsletter. It also helps to give away freebies. You can also give etsy or shop coupon codes.
Show people how to use the products. Colorinig tutorials are popular and people can get a link to the coloring page.
Freebies over emails. A sample page before you actually buy.
Printable greeting card pack- Give one or two as freebies.
Freebies on facebook and other facebook coloring groups. Photos of colored pages on facebook and direct them to etsy page.
Why does a product not sell?
Because
product quality is low
product prices are unfair
poor marketing
Many people do not like a cheap set of products. You should be the potential customer of your product to know how to price it. Test your own products and be able to explain it to someone else.
The key is not to make a lot of products. The key is to create one good product. Making a good quality product takes time.
Printable business first goes low then there is a jump. Coupon codes.
Be creative and try out different things.
A business will not make money in the coming 6 months. Ask yourself if you will still work on it.
Print on demand and digital products can be used many other times.
If you create a course on how to paint watercolor then also do affiliate marketing with an art notebook.
If you sell stickers then also sell sticker paper as an affiliate.
If you are selling printable greeting card then affiliate for card stock.
For watercolor, affiliate pencils and markers.
There is a difference between etsy and printable business. Many people can create the same things but a business is a different thing.
Koji is a platform where listing is free and you can just sell directly on social media. They only charge commissions after the sale is made. you can use koji so that you don't have to use a website to sell
Society6 is a popular print on demand site.
Paint as large as you can so that you can get a high quality.
Some examples on Etsy
Ex 8- clilpart
Fairytale hanging on the wall to read out loud- printable to hang on wall
Pinterest selling
Customer service
Don't use email, use zoho desk.
Some random ideas and tips
A tutorial of free whatsapp business-
Neela will only find the areas where its target customers are and market accordingly. She will not try to attract customers towards herself by making them intetested in what she is making as a blog or vlog.
Reference this passive income digital product
Another business model- Kirsty Partridge art
Look at this passive income digital products and notice its specifications.
Indians trust amazon not gumroad. But, will indians like to buy digital products? Is there a trend of buying digital products in India? If not then what should my YouTube shorts language be?
Does Amazon allow hosting products for free like gumroad or Myntra?
Yes, you can list for free on amazon, myntra, gumroad. They only charge commissions once you have sold something.
to do list-
start neela creations google channel
set up gumroad shop using paypal- what if buyers don't have Paypal?
make amazon kdp notebooks etc out of it
Also post to print on demand websites
Provide in various sizes
Borders to be made purple like the flower
etsy alternatives
Question- the esty people are selling in sets. Should I sell in sets or singly?
Selling in sets- not a good idea because people may not like or need them all. It also costs a lot and binge purchase is not likely.
Selling in single pieces is better because each copy will cost so little and binge buying can be promoted.
Do a thorough research about the brand color palette
Stickers
how to create printable stickers on kittl - kittle has a very limited free version
Photopea is like photoshop just that it is completely free.
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